MK’s Brand Coordinator will conduct extensive market and competitor research, analyze findings, make recommendations for branding, and present their strategy to the Marketing Team. By positioning MK strategically in the market, the Brand Coordinator will positively impact our relationships with existing audiences, increase brand awareness, and expand industry connections. The Brand Coordinator will draft copy to communicate MK’s mission and products in alignment with our brand. The Brand Coordinator will use their analytical skills to evaluate competitors and distinguish key differentiators for MK. Ultimately, the Brand Coordinator will contribute to the Marketing Team’s content marketing strategy to grow its audience and revenue.